
BEN & JERRY’S ICE CREAM
INSTAGRAM LAUNCH
Social Content
When Ben & Jerry's Ice Cream arrived in Japan, they launched their social media channels to build awareness of their core values, their social mission initiatives, new product launches, and of course ice cream! It was key to strategize the content on their social media channel to capture the Japan market and connect with the Japanese audience.
Role
Art Director
Designer
Photographer
Deliverables
Social Content
Credits
Client
Unilever
Agency
Wieden+Kennedy Tokyo
Creative Director
Mike Farr
Tota Hasegawa
Art Director
Marek Okon
Photographer
Marek Okon
Copywriter
Asami Yamashita
Kazumi Okada
Designers
Kazuhi Yoshikawa
Eriko Wakabayashi
Ayano Takase
Choro Koumae
Marek Okon
Studio Manager
Lizzie Murray
Producer
Yoko Onodera
Account Executive
Yukino Yamada
Ken Waragai
Account Director
Kensuke Suemasa