NIKE JAPAN
FUELBAND
Product Launch Campaign
NIKE + FUELBAND SE has officially launched in Japan and W+K Tokyo helped with the launch of Nike Japan's new campaign. The campaign features real people already living an active life and how the NIKE + FUELBAND SE motivates them to move more like a dancer, and skater etc.
Role
Designer
Deliverables
OOH Poster
Credits
Client: Nike Japan
Agency
Wieden+Kennedy Tokyo
Executive Creative Directors
Caleb Jensen
Tota Hasegawa
Art Director
Naoki Ga
Yohei Adachi
Designers
Marek Okon
Kazuhi Yoshikawa
Choro Koumae
Account Director
Ryan Johnson
Account Executives
Shinya Kamata
Youngjin Kong